Home > Events > Podcast > In conversation with...Neil Wilkins

Podcast

In conversation with…Neil Wilkins

Author: Katie Hart

Date: 19 May 2022

Share:

Back to events
In conversation with…Neil Wilkins

Neil Wilkins discusses Neuromarketing with expert Katie Hart.

This topic has seriously raised the bar for marketers seeking to understand the nuances of customer behaviour and what’s really going on in their minds. No longer can we make assumptions in marketing, everything needs to be evidence-based.

Katie shares fascinating insights into this hot topic, including the impact of colour on decisions we make, to  how testing 19 different landing pages in a study, lead to an understanding of male/female/group bias in attractiveness of a website.

Listen to this episode here and for more like this, visit Neil Wilkins Online.

.
Do you value marketing messages?

Do you value marketing messages?

Thank you for visiting my monthly research section. This month we are exploring the impact that commonly used marketing

Find out more

Take a look at the articles

View more